Often we see door-to-door sales reps struggle with transitioning into the value build and close. In this post we are going cover a simple conversational closing technique for selling door to door.

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Closing starts with your initial approach in door-to-door sales

An aspect a lot of sales reps have a problem with is their initial approach. The initial approach can either make or break the sale, and doing your initial approach effectively, can have a big impact on the effectiveness of your close.

Most potential customers you’ll approach tend to have their guards up when they first answer the door. Having an effective initial greeting can help to alleviate some of this apprehension your potential customers may be feeling.

A great way to approach someone on the doors is to make some sort of genuine complement or comment based on an observation about them, their home, or their surroundings. For example, if there were kid’s toys in the yard you could make a comment about the kids being out of school and what they are going to do to keep busy this summer.

Or, if you notice they have a dog, or maybe the dog barks as you ring the doorbell, you could make a playful comment such as, “That’s an interesting sounding doorbell you have there, it sounds like a dog barking.”

The key is to have some sort of lighthearted icebreaker that can cut some of the tension, and can position you as a messenger of good news, rather than an unwanted salesperson. When you come off as someone that’s just delivering a great offer and something that can help your potential customer, it will lead to more sales.

Your initial approach should quickly have an icebreaker and answer the questions of who you are, why you are there, and what you are offering. Answer these in your initial approach and you’ll have a much easier time closing.

A simple and effective conversational close for selling door to door

If you happen to be at a loss for words after your initial approach, a simple transition is to move into a conversational close. Basically a conversational close is asking a question that can gather more information from your potential customer to see if they qualify for your offer, without directly asking them to buy.

A great conversation close you can use in many industries is asking something along the lines of, “Where are you guys from?” or “When was your home built?” or “How old is your home?”

Finding out the age of the home or how long someone has been living in it can give you a lot of options and ways to position your offer as beneficial to your potential customer.

For example, if you found out your potential customer’s home was brand new, and you sold pest control, you could say something along the lines of, “I’m sure you aren’t seeing much in the way of pest activity now since your home is brand new, and that’s exactly why we are here, to help you keep it that way.”

If the homeowner has been in their home for 10-15 years, you can mention aspects of how your product or service benefits homes of that age. For example, if you sold security systems you might say something along the lines of, “As you know, the quality, security and technology of door locks has greatly improved in the past few years, and while you might not have experienced any break-ins at this point, thieves are starting to target homes in your age range as the locks tend to be easier to pick and gain access to…”

Finally, if the home is in the older range of being over 20+ years old, it can fall into a category of needing upgrades and repairs. In this case you might be selling roofing and could say something along the lines of, “As I’m sure you are aware, as your home ages, the roof can take a beating from storms and simple wear and tear. This can cause an increase in heating costs as well as the likelihood for leaks and other damage. The quality of roofing has also improved in the past few decades and we are offering a special discount to homes that are 20+ years old because we’ll be in your area…”

Overall, having a successful initial approach followed up with a conversational close, and asking about the age of their home can give you a lot of options to lead successfully into a sale. Focus on developing a few logical reasons someone would benefit from your product or service for each age range and you’ll greatly increase your sales production.

If you happen to be considering a new door-to-door sales opportunity you will certainly get the best training available as a part of the D2D Millionaire Team. Learn more about becoming a part of our team here!


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A downside to door-to-door sales is that most people immediately see you as an uninvited guest, but when you use the strategy of name-dropping you can quickly eliminate that feeling with your potential customers.

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How to use name-dropping while selling door to door

A great part of door-to-door sales is that you can actually target areas and neighborhoods where you already have existing customers and begin to branch off from them with your sales efforts.

A couple of key factors that most potential customers wonder about is “Who are you?” “Why are you here?” and “How can you help me?” The better you answer these questions, the more open your potential customer will be to hear you out.

By name-dropping you can answer many of these questions very quickly. For example, you might say something like, “Hey this is Jim with Friendly Lawn Care, and we just came from the Turner’s house as they just set up a service tomorrow with us. We are here reaching out to the other neighbors to let them know we have a few extra openings available tomorrow and since we are already servicing their house we are offering a huge discount for a few more neighbors that decide to fill those openings.”

When you approach a potential customer in this way, they are much more willing to hear you out and will be less likely to have their defenses up when you are talking with them about your offer.

How to go above and beyond a name-drop in an initial approach

Recently on the doors with Lenny Gray, Author of “Door-to-Door Millionaire Secrets of Making the SaleI was able to snag some even higher level secrets for name-dropping.

Mastering the basics is one essential key to doing a lot of business while selling door to door. There are basics of name-dropping which is mentioning an existing customer while approaching a new potential customer and then there is the mastery level like Lenny portrayed.

So what are some higher level ways you can use name-dropping to increase your sales while selling door to door? Well one aspect is bringing in pieces of conversations you had with potential customers or existing customers you had in the neighborhood.

For example, if you sell pest control, and you talked to a neighbor who was seeing spiders, you could bring that up with the person’s neighbor as part of your name-drop.

These are great things to bring up with other potential customers. It might sound something like, “I was just talking with Bob down the road and he was seeing a lot of spider activity around his home, and he decided to get one of those spots tomorrow, have you been seeing more pest activity inside your home or mostly just outside at this point?”

In this case you are name-dropping while transitioning into your conversational close, but also addressing a common concern in the neighborhood. Doing something like this can make your offer even more legitimate in your potential customer’s eyes.

You might also name-drop things in common with your potential customers that you addressed in conversations with other neighbors. For example, maybe you sell security systems and some neighbors were concerned with their children’s safety.

It might sound something like, “Ah I see you have some little ones running around too! We were just talking with Jane next door and she decided to get set up with our system to keep her kids safe. She has a 3 and 4 year old and wanted to make sure her home was secure when they had baby sitters over…”

In addition to simply telling a potential customer you talked to one of their neighbors, you can even show them their order forms. You might say something like, “As you can see, Tom next door secured his spot for one of our techs to come out tomorrow (flash them the filled out order form). He was excited to take advantage of the special discount we are offering tomorrow and fill one of the few spots we have left…”

Social proof is a powerful thing you can do to help potential customers take action, and using it through name-dropping is another way to bring in more sales with potential customers.

Master every aspect of name-dropping and you’ll earn a lot more sales while selling door to door.

If you happen to be considering a new door-to-door sales opportunity you will certainly get the best training available as a part of the D2D Millionaire Team. Learn more about becoming a part of our team here!

Did This Blog Help You? If so, we would greatly appreciate if you could comment below and share on Facebook

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P.S. If you haven’t done so yet, be sure to Download our Free Podcast on “How To Avoid The Top 5 Reasons Door-to-Door Sales Reps Fail” Click Here For Instant Access!

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Do you ever feel like you are struggling with how to stay motivated in door-to-door sales? There are many reasons that can cause you to feel less than excited when selling door to door, but in this post we will cover some tips to stay motivated and focused so you can get better results.

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Do you believe in the product you are selling door to door?

One key foundation for success that you’ll want to have while selling door to door is a strong belief in your company and product. If you aren’t excited about your products, services, or the company you represent, it can be hard to get someone else excited about it.

Sales had been called in some circles a transfer of energy. It’s hard to have a lot of excitement towards something you don’t believe in. This is something to consider if you are struggling to stay motivated.

Trying to convince someone to buy something that you don’t believe in is going to be a pretty draining job. You probably wouldn’t do something this extreme, but try and imagine being a vegetarian trying to be a meat salesmen. Most likely you’d have a pretty hard time getting up every day and consistently working hard promoting something you are completely against.

Certainly it doesn’t have to be this level of polar opposites, but if you don’t see the value or believe that your products or services can help your potential customers you’ll have a hard time selling it.

Have you got into a mental rut selling door to door?

Another possibility is that you haven’t been working on your skills and improving yourself to have the right mindset for selling door to door. Belief in yourself that you can succeed is another crucial factor for staying motivated in door-to-door sales.

If you aren’t continually improving your skills by practicing, reading books like Door-to-Door Millionaire: Secrets of Making the Sale, or going through training material like we have at D2D Millionaire, can give you new ideas and keep you out of a rut. Continuing to improve on your skills and getting through your learning curve as quickly as possible can help you stay motivated.

Certainly it’s going to be hard to stay motivated if no one is buying no matter how hard you work. Remember, door-to-door sales is a numbers game, and when your focus is on improving your skills, you’ll start to get better results.

Making great income is always a way that can help you stay motivated while selling door to door. Hitting your small goals can help you stay motivated to achieve even bigger goals.

You’ll need to separate discipline from motivation if you want to succeed selling door to door

Another major thing to keep in mind is that door-to-door sales leaders don’t always feel like knocking on doors. However, what separates the greats from the average sales reps is those that succeed at a high level, master the mundane and continue to do what’s necessary to reach their goals, even when they don’t always feel like it.

This is where the difference between motivation and discipline comes into play while selling door to door. Success in selling requires talking to a lot of people and going through a lot of no’s.

Sometimes, and maybe even most of the time, you aren’t going to feel motivated about knocking on doors or reaching your goals. At the same time, door-to-door sales leaders understand that if they want to hit their income and sales goals, sometimes it will require them to be disciplined to work when they aren’t motivated to do so.

A great work ethic and consistent discipline are required for success while selling door to door. If you are lacking in these traits, door-to-door sales can be tough.

By having a strong belief in your company, product or service, focusing on continual improvement of your skills, and development of a strong discipline to reach your goals, it can help you to work through the times when you don’t always feel motivated to put in the work necessary to succeed in door-to-door sales.

If you happen to be considering a new door-to-door sales opportunity you will certainly get the best training available as a part of the D2D Millionaire Team. Learn more about becoming a part of our team here!


Did This Blog Help You? If so, we would greatly appreciate if you could comment below and share on Facebook

Facebook: www.facebook.com/d2dmillionaire/

P.S. If you haven’t done so yet, be sure to Download our Free Podcast on “How To Avoid The Top 5 Reasons Door-to-Door Sales Reps Fail” Click Here For Instant Access!

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